Tuesday, December 7, 2010

Siebel Marketing Quiz

What are the Marketing Server Insight Tools? (Choose 2)


A) List Import Manager
B) Segmentation Designer
C) Campaign Load Designer
D) List Output Format Designer

Target Levels are created using what tool?

A) Target Level Criteria selection tool
B) List Import Management Tool
C) Marketing Server Admin Tool
D) Analytics Administration Tool

What is a QLI?

A) Quality List Identifier
B) Qualifying List Identifier
C) Qued List Indexer for Campaign Loads
D) Quality Load Identifier

In the Analytics Admin Tool, what makes a presentation catalog become a segmentation catalog.

A) Segmentation Identifier check box in the presentation catalog properties
B) That it contains only a single Fact table
C) It contains a countable key
D) None of the above

When would you use a Secondary QLI?

A) Counting across both Segmentation Catalogs and Presentation Catalogs
B) List Catalogs
C) Household Catalogs
D) When using a conforming dimension

Caching of counts from the Segment designer are kept where?

A) In the cache allocation area designated in the NQSConfig.ini file
B) In the cache allocation area designated in the instanceconfig.ini
C) MC tables built for each separate Target Level
D) None of the above



Which table in the Siebel transactional database gets updated on a Campaign Load?

A) S_CONTACT
B) S_PROSPECT
C) S_RESPONSE
D) S_CAMP_CON

The Marketing Server co-exist with which server?

A) The Siebel Application Server
B) The Oracle BI Server
C) The Oracle BI Presentation Server
D) The Siebel Marketing Web Server

The Segment Designer produces what count type(s)?

A) Net Count
B) Running Count
C) Global count
D) All of the above

True or False, the Segment Designer can allocate criteria counts across multiple campaigns?

A) False
B) True

Which of the following is not a true statement?

A) The Segment Designer can count across multiple Segmentation Catalogs
B) The Segment Designer can count across multiple Target Levels
C) The Segment Designer can use non database values as criteria
D) The Segment Designer can use an eligible audience

True or False, Before purging a campaign load you must suspend the wave only if the campaign is not a Stand-Alone Campaign?

A) False
B) True

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