Enterprise Selling Process ( ESP ) - Siebel Sales Methodology

Enterprise Selling Process ( ESP ) is one of the Sales Methodologies Provided by Siebel.The Other Sales Methodologies are Target Account Selling ( TAS ) and Portfolio Management Process ( PMP ).

Enterprise Selling Process (ESP) is a structured methodology that enables virtual account teams to deploy their account resources to better penetrate and cover all opportunities..
ESP analyses the customer's key business drivers to identify selling opportunities throughout each business unit and provides a formal process for defining value from the customer's perspective.


Members of the account team learn how to look at the account as a marketplace and determine the full revenue potential.

To ensure comprehensive coverage of the account, sales teams are taught techniques for effectively utilizing resources and working together cohesively to grow the client relationship.

Enterprise Selling Process is designed for virtual account team members who are focused on a particular enterprise account, including sales managers, account managers, field sales personnel, marketing and support staff.

Enterprise Selling Process (ESP)- enables sales teams to penetrate, cover and grow large strategic accounts.